The Freixenet Group attends FINE #Winetourismexpo

The Freixenet Group will attend the third edition of FINE #WineTourismExpo, the International Wine Tourism Fair. The event, which will take place on March 1 and 2 in Valladolid, will be attended by Pedro Ferrer, Vice President and CEO of the Freixenet Group.

The Freixenet Group will present from its stand the wine tourism proposals of its Freixenet and Segura Viudas wineries. The group will also present its powerful range of activities in its wineries, as well as spaces for events and corporate meetings, since this edition of the fair is dedicated to the MICE sector.

Regarding the presentations, Carla Vidal, Events Coordinator and Ambassador of the Freixenet Group, will participate in the round table entitled “What are incentive customers looking for?”, a debate in which Melanie Shafer, sales director of Gloria Ferrer, will also participate. Caves&Vineyards in the United States, a winery belonging to the Freixenet Group. The Freixenet Group wineries have been chosen to participate in the presentations at an international level given their experience in the wine tourism sector.

This event, in which political authorities from different countries will meet, as well as important players in the wine sector, aims to expose the challenges facing the sector. To address all aspects, the International Wine Tourism Fair will feature experts of recognized international prestige who will participate in different round tables to share their perspectives on the current market situation, as well as the solutions presented to face these challenges.